Depending on your business sector, conversions can happen at any time up and down the sales funnel. From an initial visit to your website or social media page to the first – or fifth, or fifteenth! – call to your company number, every interaction you have has the potential to turn a caller into a customer. Whether you achieve this – and how quickly you make it happen – usually comes down to how convincing are your sales team and

Benefits of Intelligent Numbers

For a time, not too long ago, communications with customers became very detached. Repetitive emails, robotic voice calls, relentless remarketing ads… if it felt mechanical, there was a good chance that a marketing department near you was using it, under the buzzword banner of “marketing automation.” While that concept is still being employed, in some cases perfectly well, in recent years we’ve seen a natural human push back against excessive automation. Social networks have made it easier to have a