Most Important Business Citation Pages
This is the third installment of the five-part series written by our partner Whitespark called How to Win at Local Search in 2019.
Ensuring Your Vanity Number is Listed on the Top Sites
73% of people lose trust in brands due to inaccurate local business listings.Search Engine Watch
If you’ve already scored your new and unforgettable phone number from RingBoost, you’ve taken the first step to make your contact details more memorable, you will want your new number updated on key listings in the local search ecosystem. This makes your business stand out on the sites that have the biggest impact on local visibility, and where customers are searching.
Inaccurate business details, like a wrong phone number, old address, or incorrect business name, can be harmful to your business and negatively impact your local search rankings. Investing in accurate business information and ensuring consistent up-to-date data on the sites that have the biggest impact will help correct the bad data and ensure your business information is precise.
These sites play a role in exchanging and distributing information online or are receivers of the information/data. It is critical to add your new custom number to these top sites.
These are the business citations that most influence local search visibility
- Google My Business
- Apple Maps
- Infogroup (Data Aggregator)
- Acxiom (Data Aggregator)
- Neustar Localeze (Data Aggregator)
- Factual (Data Aggregator)
- Dunn & Bradstreet
For businesses who are short on time, busy answering calls and taking care of customers, get Whitespark to do the work for you and take advantage of the exclusive RingBoost discount of 25% off our Citation Audit and Cleanup Service.
Tip: If you’re too busy to fix all your listings at once, and your current budget is tight. Start with just your Google My Business listing. You can add your new vanity number, and then put your old phone number as an “Additional Number”. This will help correct inconsistency issues until you can update all your listings with the correct contact information.
*This is just a made up example. You would not have your vanity number (e.g. GET-PROS) in there as GMB doesn't allow vanity numbers at this time, but we wanted to showcase how it would look to update your listing.
Read on to the 4th installment in our series: Easy to Implement Website Optimization Tips.
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